Our Technology
Programmatic Advertising
Monetisation Machinery
Programmatic Advertising division powers high-performance ad delivery across our digital ecosystem.
We leverage real-time data, AI-driven optimisation, and premium AdX infrastructure to maximise revenue and efficiency.
Our team ensures precise targeting, superior fill rates, and strong yield across all assets.
This division forms the backbone of our monetisation engine, driving scalable and sustainable growth.
AdX Partnerships
Tailored Associations
AdX Partnerships division manages our direct integration with Ad exchanges to maximise the value of our own digital properties.
We optimise demand, pricing, and delivery across our sites to secure premium ads and consistently optimised CPMs.
Our team uses advanced yield strategies and real-time insights to ensure strong fill rates and reliable revenue performance.
This division is central to scaling our monetisation, connecting our owned assets with top global advertisers.
Asset Monetisation
Scalable Assets
Asset Monetisation division transforms our and our partners digital properties into high-performing revenue engines.
We scale audience growth, optimise engagement, and convert traffic into measurable value through advanced ad technology.
Our team strategically enhances each asset’s earning potential with data-driven content, targeting, and retention systems.
This division drives sustainable, long-term monetisation across our entire digital ecosystem.